Appcly Blog

Articles tagged with "video marketing"

20 articles

Filtering by tag:video marketing×

Articles

Using Live Video for Your Local Business — Appcly guideVideo Marketing
3 min readRaaghav P

Using Live Video for Your Local Business

Facebook and Instagram Live streaming creates real-time engagement that pre-recorded content can't replicate.

live videofacebook liveinstagram live
Continue reading
Using Video Content in Your Marketing Strategy — Appcly guideContent Marketing
3 min readRaaghav P

Using Video Content in Your Marketing Strategy

Video consistently outperforms text alone for engagement — here's how to use it without requiring a full production team.

video marketingvideo content strategycontent marketing
Continue reading
How to Measure Video Marketing Performance — Appcly guideVideo Marketing
3 min readRaaghav P

How to Measure Video Marketing Performance

View count alone doesn't tell you whether video content is actually working for the business.

video marketing metricsvideo roivideo marketing
Continue reading
Producing a Brand Video for Your Website — Appcly guideVideo Marketing
3 min readRaaghav P

Producing a Brand Video for Your Website

A well-made brand video communicates personality and trust faster than any amount of written copy.

brand videowebsite videovideo marketing
Continue reading
Creating Instagram Reels for Your Business — Appcly guideVideo Marketing
3 min readRaaghav P

Creating Instagram Reels for Your Business

Short video that drives follows and DMs — the format currently getting the most organic reach on Instagram.

instagram reelsshort form videovideo marketing
Continue reading
Using Video Ads on Social Media Effectively — Appcly guideVideo Marketing
3 min readJames Okafor

Using Video Ads on Social Media Effectively

Video ads consistently outperform static image ads on most platforms — here's how to use the format well.

video adssocial media advertisingvideo marketing
Continue reading
Optimizing YouTube Videos for SEO — Appcly guideVideo Marketing
3 min readEmily Torres

Optimizing YouTube Videos for SEO

YouTube is the second-largest search engine — optimizing for it follows different rules than optimizing for Google.

youtube seovideo seovideo marketing
Continue reading
Using Video Marketing to Grow Your Local Business — Appcly guideVideo Marketing
3 min readJames Okafor

Using Video Marketing to Grow Your Local Business

Video builds trust faster than text for a local audience deciding whether to choose you over a competitor.

local video marketingvideo marketing strategyvideo marketing
Continue reading
How to Start a YouTube Channel for Your Business — Appcly guideVideo Marketing
3 min readEmily Torres

How to Start a YouTube Channel for Your Business

Building an audience that becomes customers — a realistic starting approach for a business, not an influencer.

youtube channelyoutube for businessvideo marketing
Continue reading
Using Testimonial Videos to Win Customers — Appcly guideVideo Marketing
3 min readJames Okafor

Using Testimonial Videos to Win Customers

Video social proof explained — why a customer speaking on camera is the most persuasive content format available.

testimonial videosvideo social proofvideo marketing
Continue reading
Creating How-To Video Content for Your Industry — Appcly guideVideo Marketing
3 min readEmily Torres

Creating How-To Video Content for Your Industry

Educational video that builds authority — genuinely useful content that also demonstrates real expertise.

how-to videoseducational video contentvideo marketing
Continue reading
How to Repurpose Long Videos Into Short Clips — Appcly guideVideo Marketing
3 min readJames Okafor

How to Repurpose Long Videos Into Short Clips

Maximum reach from one shoot — turning a single video production into weeks of short-form content.

video repurposingshort form contentvideo marketing
Continue reading

Stay in the loop

Weekly insights on AI, SEO, and automation for Austin businesses. No spam.